Wedding Fairs….Good marketing opportunities or expensive waste of time?The large majority of Mobile DJs and entertainers have very limited budgets for advertising and promotion however a well know phrase in marketing and one that anyone who has received any small business sales and marketing training is “Cant afford to advertise? cant afford not to advertise!” |
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Networking and a general understanding of basic communication is paramount when working in any service industry. Adding these skills to a business model is a must and will naturally propagate client and business partner confidence. |
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Trying to establish a foothold at venues can be quite a battle and getting recognised by the events coordinator can be even harder. With a little foresight gathering information about the elusive events coordinator can be made simple and we pass this responsibility over to the client.
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In April 2008, the Control of Noise at Work Regulations came into force for the music and entertainment sector in the UK. The regs mean that employers have a legal duty to protect their staff from the potentially harmful effects of loud music. |
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Equipment Reviews
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The use of smoke, fog or haze machines has long been accepted as the best way of maximising your lighting effects as without the air borne partials the moving beams of light are not visible, this was fine back in the 70s and 80s when we were all using screens and spot boxes however almost all modern effects lighting relies on patterns of beams whether high powered lasers, intelligent moving head units, wiggly mirror effects or moonflowers.
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